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Archive for the ‘Diane Sawyer’ Category

Two weeks ago Florida News Center quietly added a “skyscraper” banner adertisement, to the right side column, under the “TV Industry Links” box. Of course we did this to hopefully offset the cost of keeping Florida News Center online and free to you. The advertisement is from Google Adsense, in rotating ad category fashion (any topic ad, except for politics and religion – those were left out on purpose).

So, this morning I was clicking through my usual roll of newspapers and blogs looking for stories for the website, when I noticed a flashy ad touting Diane Sawyer for her debut on World News this coming Monday 12/21. I found this quite comical and was curious if ABC knew that they were advertising on a website that reports on them (occasionally) and their affiliates. This is also one of first advertisements for Sawyer’s move to World News that we have seen since her departure from Good Morning America. The flash ad shows scenes of Sawyer interviewing President Obama, Mahmoud Ahmadinejad, and wearing a lighted hard har for some investigation piece. The captions read: “It’s one thing to cover the news, it’s another to uncover it.”

I usually like to play fair in my coverage of all media outlets, but I don’t mind Diane making a little money for Florida News Center – show me the money!

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